There's a dirty secret in trainer software pricing: the sticker price is never the price. We surveyed trainers in our beta and the average tool stack came in at $213/month for a one-person business serving 30 members. Break it down:
- Trainerize Pro 30 — $70/month. Then add the nutrition module ($45/mo) and you're at $115 before CRM or payments.
- MyFitnessPal Premium — $19.99/month, because the free tier won't give your members macro tracking.
- Acuity Scheduling Growing — $23/month, plus the $15/month texting add-on most trainers need.
- Mailchimp Standard — $20/month for a 500-contact list. $60/month once you hit 2,500 contacts.
- Stripe fees — not a subscription but roughly $70–$150/month on $5,000 of member revenue.
Total: $147–$213/month before transaction fees. And that's with the base tier of each tool. Add video coaching ($10/mo Trainerize), white-label branding ($145/mo My PT Hub), or a marketplace seat ($44.99+ TrainHeroic) and the number doubles.
The hidden cost of integration
Dollars aren't the whole picture. Every tool you bolt on is a new surface for something to go wrong:
- Your member's nutrition data lives in MyFitnessPal but their workout data lives in Trainerize. When they ask "how many calories did I burn this week?" you can't answer without opening three tabs.
- Scheduling in Acuity doesn't know about cancellations in Trainerize. Double-bookings and late-cancel fees get resolved by email, not automation.
- Mailchimp's lead data is static. When a lead signs up, there's no handoff to onboarding — they sit in two systems.
Trainers we interviewed said they spend 8–12 hours per week on admin that wouldn't exist if their tools talked to each other. That's one and a half days of your week, every week, not billing you.
The "integrations fix it" lie
Every SaaS marketing page brags about Zapier integrations. In practice, Zapier integrations break quietly, charge you by the zap, and require you to be a DevOps engineer to debug. The real fix isn't better glue between disconnected tools — it's a single tool designed as one system from day one.
What a unified stack actually costs
MyTrainerOS Coach Pro is $49/month. Unlimited members. Workouts, nutrition, scheduling, CRM, email, payments, AI coaching — all included. Studio tier at $99/month adds multi-location, team roles, SSO, and payroll. Compare any competitor side-by-side and the math holds: we're 40–60% cheaper than the fragmented stack while being the only option where your data lives in one database.
Start a free 30-day trial. Import your existing members via CSV. You'll know in a week.